A taste of freshness from all over India

Did you know that every year, Rs. 50,000 crore worth of food produce is wasted in India? This is mainly because of the lack of proper infrastructure for storage and transportation under controlled conditions.

McDonald's is committed to providing quality products while supporting other Indian businesses. And so, McDonald's spent a few years setting up a unique Cold Chain.

The Cold Chain is necessary to maintain the integrity of food products and retain their freshness and nutritional value. It refers to the procurement, warehousing, transportation and retailing of food products under controlled temperatures.

Setting up the Cold Chain has involved the transfer of state-of-the-art food processing technology by McDonald's and its international suppliers to pioneering Indian entrepreneurs, who have now become an integral part of the Cold Chain.

Vital links in our Cold Chain